Their name. Their space. Their light.
Luma by Paws & Willow transforms your dog’s name into a personalised illuminated feature, designed for their crate or anywhere in your home.
Choose the size, font, colour and finish, then see your design come to life before you order.
More than a name sign.
Luma is a made-to-order illuminated name feature, created specifically for your dog.
Every design can be personalised in size, font, colour and finish, giving you a piece that feels completely unique.
Designed by you. Made for them.
Create a Luma that’s completely theirs. Enter their name, choose your size, font, colour and finish, then preview the finished sign with its illuminated glow before placing your order.
- Step 1. Enter their name
- Step 2. Choose your size
- Step 3. Choose your font
- Step 4. Pick your colour
- Step 5. Preview the glow
- Step 6. Order your Luma
A Luma for every space.
Whether you’re adding a subtle personalised touch to a Paws & Willow crate or creating a larger statement piece for your home, there’s a Luma size to suit. Choose from Mini through to Grande, with each size designed to give you the right balance of presence, proportion and glow. And when you purchase Luma with an eligible Paws & Willow crate, you’ll unlock exclusive bundle pricing — making it even easier to complete their space.
| PRODUCT NAME | SIZE | RRP | Price with Crate |
|---|---|---|---|
| LUMA Mini | 300 mm x 200 mm | $149.00 | $119.00 |
| LUMA Original | 420 mm x 300 mm | $189.00 | $159.00 |
| LUMA Plus | 600 mm x 420 mm | $269.00 | $229.00 |
| LUMA Statement | 950 mm x 600 mm | $379.00 | $329.00 |
| LUMA Grande | 1200 mm x 850 mm | %549.00 | $479.00 |
Made for crates. Designed for homes.
Add a personalised finishing touch to their Paws & Willow crate, or choose a larger Luma and turn their name into a statement feature for your home.
From subtle and personal to bold and oversized, Luma is designed to fit the way you live.
Made to look as good as it glows.
Every Luma is made to order using precision fabrication, integrated lighting and carefully finished surfaces.
Selected finishes feature a high-gloss resin coating for a smooth, glass-like appearance with added depth and shine.
Each Luma begins as a personalised design and is produced individually in-house. From fabrication and finishing through to lighting and final quality checks, every piece is made to order for the dog whose name it carries.
- Custom Made
- Illuminated
- Premium Finish
- Made to Order
Beautiful switched off. Even better switched on
Slide to compare before and after
DAY
NIGHT
Find Your Perfect Luma
From a subtle personalised detail to a full statement piece, choosing the right Luma comes down to where you want it to live and how much presence you want it to have.
.
A few things you might be wondering
Absolutely. Luma is designed to work beautifully as a standalone feature anywhere in your home.
Yes. The Luma Design Centre lets you build and preview your personalised sign before you purchase, so you can see the name, font, colour, size and glow come together.
We scale the design to suit the selected size, so longer names still feel balanced and intentional.
Each Luma is designed with a clean mounting solution so the focus stays on the name and the glow, not the hardware.
Luma uses integrated lighting designed to create a soft, even glow without taking away from the clean finish of the piece.
Each Luma is made to order and individually finished before it leaves us. Your current production timeframe will be shown when you order.
Ready to make it theirs?
Create a Luma that feels completely personal — built around their name, their space and your style.